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What to Say, and How to Say It. - Create Winning Emails and Other Marketing Content.
The goal of this workshop is to help you learn to use both words and images to craft your marketing messages. Learn to grow your influence with your clients and nurture deeper relationships. We all know the advice in real estate "location, location, location” and for online marketing, it's "content, content, content!" What you say, and the way you say it (tone, date & time, frequency) is how you will attract, engage and be shareworthy to your audiences.
What are the Keys to Great Content? Be Compelling!
This workshop will teach you the timesaving tips, techniques, and yes, even apps that will help your content wow your audience. It's not just what you share, but how you share it, too. You'll learn how to create compelling content based on what your clients are already asking for. Learn the tricks that the pros use to curate (gather up) articles and news that your audience craves.
Extend the life of your content by re-purposing on a myriad of marketing channels.
With a little help from this presentation, you will learn how get from being Known to being Liked to being Trusted through good content creation. Emails, Blogs, Social Media Posting - everything depends on what you put in front of your prospects and devoted fans. Mckenna Hallett is a professional marketing consultant, wordsmith, and owner of MyGoldenWords.com She blogs business savvy hints and tips to a worldwide audience, and teaches seminars throughout the state and on the mainland. With over two decades of experience with her own small business on Maui, she brings practical and easy-to-use advice to all business owners at any stage. She had her first business at the age of seven and has been in sales and marketing roles in both retail and wholesale with both small and large businesses for over 50 years.
Date: Tuesday, June 27th, 2017
Time: 1:00 pm to 12:00 pm
Categories: Business / Finances
70 E Kaahumanu Ave
Kahului, HI USA 96732
Island Area: Central Maui
Location Specifics: MCBRC
Contact: Ipo Mossman
Phone: (808) 270-5770